News of Beyonce's pregnancy during the MTV VMAs this Sunday shattered the Twitter record for tweets per second. "A staggering 8,868 Tweets were sent per second about Beyonce and her growing baby bump,' a spokesman for the social networking site said. "Before B, the highest number of Tweets posted per second was during the women’s soccer World Cup earlier this summer between Japan and America this summer, during which an average 7,196 Tweets were posted per second."
Not only did the news give Twitter a bump, it also gave sales of her single "Love on Top". of her latest album "4" a bump. Christian post reports:
Before the big announcement, Beyoncé's album, “4”, which was released on June 24, sold less than 700,000 units according to Nielsen. This seemed disappointing for some, who watched the singer’s 2003 solo debut “Dangerously in Love” sell 3.3 million.
Beyoncé's 2006 release, “B’Day” pulled in 3 million units while the 2008 release “I Am...Sasha Fierce” sold 5 million. After two months on the shelves, the singer’s latest album seemed to be under-performing in comparison to her other efforts.
After Beyoncé performed the song “Love on Top” from the album “4”, Rolling Stone reports that her record sales were boosted. Before she performed the song, the singer told fans that she would like them “to feel the love that’s growing inside”
Days later, “Love on Top” made its way into iTunes Top 10 song charts, where it is currently number six. The album “4,” currently sits at number 10.
As The Hollywood Gossip which followed the Twitter buzz after the announcement reported, several people tweeted that they thought the entire pregnancy reveal was a publicity stunt to get increased sales. First, a fake bump and now a publicity stunt. Wow! This woman's detractors never cease to amaze me.
Personally, I had never heard that song she performed on the show beofre, but after seeing her perform it and hearing it, I grew an affinity for it. I had not been too crazy with her recent stuff, but something about the old school rhythm and blues feel to "Love on Top" reminds me of one of my favorite all time artists, Michael Jackson. So as to the bump, I'd say it has to do with people like me who liked what they heard not necessarily folks simply going out and buying a song because Beyonce told everyone she is pregnant and said "I want you to feel the love that is growing inside of me."